Intellectual Property Office Includes FilingCosts

Under the Madrid International trademark System, it was previously possible to register a trademark and specify “EU” as the location if one wished the mark to be protected in both the UK and the EU. Due to Brexit, this is no longer the case, and separate filings need to be carried out to protect your trademark under both jurisdictions. Trademarks that were registered under the Madrid System before Brexit will be automatically transitioned, but new trademarks need to be applied directly to the EU. We can take care of this efficiently and quickly for you. An EU trademark (EUTM) will provide you with protection in all member states of the EU.


Our trademark registration package takes care of everything you need to register your trademark in the EU, including advice on strategy and classification.

  • Trade mark search
  • Advice on strategy
  • Advice on classification
  • Filing
  • Addressing any notices of deficiency
  • Addressing any notices of refusal
  • Observation filings in response to refusals
  • Advising regarding the defence of any oppositions filed by third parties
  • Appeals for successful oppositions

Copyrights, Designs, Patents And Trade Marks


A copyright is a form of protection provided to authors for their original work. This includes creative and intellectual work like:

  • owner

    The owner has exclusive rights to reproduce, distribute or perform the work publicity.

  • country

    Copyright do not require registration and the owner will have protection in most countries.

trade mark
Trade mark

A trademark is a sign which distinguishes a company’s product or service from its competitors. A trademark can be a:

  • owner

    The owner has exclusive rights touse the trade mark and legally prevent its unauthorized use.

  • country

    Trade marks are specific to a country or a union like the EU. Trade marks for 10 years.


A patent is an intellectual property right granted by the government to an inventor for the exclusive exploitation of their invention.

  • owner

    The owner has legal rights to exclude others from making. using or selling the patent.

  • country

    Patents are specific to a country. A patent normally lasts for 20 years.

registered design

A registered design is protection provided to the appearance of a product or part of a product. It defines how a product looks.

  • owner

    The owner has legal protection from others copying the design for their product.

  • country

    Registered designs are specific to a country. A registered design normally lasts for 25 years.


  • trademark-screening
    Trademark Search

    Europe received nearly 400,000 trademark applications in 2018, the fourth-highest number in the world. It is imperative to conduct a trademark search before filing for a trademark.

  • matching-domain-url
    Advice on Strategy

    Registering an EU trademark requires an overall strategy to ensure the highest possible chances of success. We will assist you with an overall trademark registration strategy.

  • global-linguistic-screening
    Advice on Classification

    There are 45 classes into which a trademark can fall. Assigning your EU trademark into the correct category is crucial to avoid deficiencies in filing.

  • name-testing

    Once we have established a proper strategy and classification for your EU trademark, we will take care of all the complexities involved in filing your EU trademark’s application and keeping tabs on its progress!



How long is a EU trademark valid for?

An EU trademark must be renewed every 10 years. It can be renewed indefinitely.

  • Words, combinations of words, letters, numerals, or a combination of letters and numerals
  • Logos, designs, symbols
  • Colors
  • 3D marks
  • Sound marks

EU trademarks can only be registered for the entirety of the EU, under one unit. It is not possible to register a trademark for only one country in the EU.

No. EU trademarks will automatically apply to any new member country that joins the EU after your application.

Europe and China use a “first-to-file” trademark regime which means that trademark law favours the legal person who first filed for a trademark and not the person who first used it. Such a regime has resulted in over 7,000,000 trademark applications to be registered a year in China, as well as trademark “squatting” in the same country.

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Customer Rating

See our step by step process once you purchase this item.

How it Works
ic-secureEU trademark One-Stop-Shop

We provide everything you need to register and thereby protect your trademark in all member states of the EU.

We will have your trademark ready for you in 180 days.

Our team of trademark experts will advise you on anything and everything you need to properly register your trademark in the EU.

See What Our Customers Say


Great service for my EU trademark

“The Start My Business guys did a stellar job in getting my trademark application filed correctly in the EU. ”


No red tape

“Thanks to Start My Business’s trademark service, I was able to avoid all the incumbent red tape associated with such filings and leave it all up to them instead.”


Everything I needed

“The Start My Business team took care of everything I needed when registering my EU trademark. Thank you so much!”

Pricing Packages


  • Additional Class in EU

    Please select additional classes if there is more than one category of classification you wish to register for. Each additional category will cover the Official filing fees and our professional charges.


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How it Works

  • 1
    Check the product out in your shopping cart

    Simply add the product you need to your shopping cart and then check it out to start your EU trademark registration process.

  • 2
    Answer some questions

    We will send you some simple questions for you to fill in so that we can properly prepare for registering your trademark. If needed, we’ll get in touch with you directly for more information.

  • 3
    Sit back and relax

    Let us do the work to set up your EU trademark. We’ll get in touch with you any time there is something that needs to be addressed.

  • 4

    You might want to celebrate after the trademark is approved. It’s a huge achievement. We’ll celebrate right along with you!